Zoo Content Engine
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The ZOO Content Engine began as a redesign of Zeitgeist Minds, the online presence of Google's thought-leadership conference, for Google Marketing. It features patented technologies that allows for timeline-based interaction using outside APIs including Maps, Street View, and Knowledge. Working closely with internal stakeholders and dev partners, my role included creative direction, invention(patent pending) and user experience.
Since launch, the platform has been used by brands for branded content hubs and social media.
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Let’s build cool stuff together.
I'm a design director with experience creating brand and product experiences for top technology and lifestyle companies including Google, Nest, and Fitbit. I’ve delivered innovative projects across brand expression, product design, and creative technology using the latest design and prototyping tools including generative AI.
I enjoy building high-performing teams where fostering a collaborative environment and mentoring designers and stakeholders is key. I work best with cross-functional teams with a bias for action, and strive for efficient process and tools to allow for the best outcomes in evolving creative environments.
Ways to connect:
Email ⟶
Linkedin ⟶
VSCO ⟶
Skilled at:
_ Branding & Identity
_ Experience Design
_ Digital Transformation
_ UX Strategy and Research
_ Product Design
_ Design Systems
_ Rapid Prototyping
_ Figma, Adobe CC, Lovable...
_ eCommerce & Growth Marketing
_ Motion and Video Storytelling
_ Creative Technology and Gen AI
...
Career Highlights
Siberia – Design Director
2025–Present
Kyle Locke Design
2001–2025
Intuit – Group Experience Design Manager
2019–2024
Critical Mass @ Apple - Creative Director
2019
Fitbit – Interactive Design Director
2016–2019
Google Nest – Sr Interactive Art Director
2014–2016
Google – Head of Design, ZOO @ YouTube
2011–2014
CP+B – Sr Interative Art Director
2008–2010
....
Siberia – Design Director
2025–Present
Kyle Locke Design
2001–2025
Intuit – Group Experience Design Manager
2019–2024
Critical Mass @ Apple - Creative Director
2019
Fitbit – Interactive Design Director
2016–2019
Google Nest – Sr Interactive Art Director
2014–2016
Google – Head of Design, ZOO @ YouTube
2011–2014
CP+B – Sr Interative Art Director
2008–2010
....