Over the past 20+ years, I’ve used design and technology to solve complex problems, creating innovative digital experiences and products that drive transformation. I specialize in building consensus across diverse teams, combining strong design craft with audience-focused strategy and foundational systems thinking. I lead with clarity and conviction, successfully connecting sound creative decisions to desired business outcomes.

I’m currently working as a design director at Siberia, a digital innovation agency, building new features and exploring innovations for enterprise technology and healthcare clients. Open to contract and full-time design leadership, UX strategy or product design opportunities with organizations that deeply value design and collaboration.

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Design direction //
Brand and identity //
Product strategy //
Design systems //
AI transformation & workflow //
Rapid prototyping //
User research //

Clarity & Purpose //

Start with a clear brief & intent. Lead with data, user needs and business objectives. Define preferred outcomes to build a foundation for success.

Rapid Prototyping //

Test hypotheses early and often. Gather feedback, build consensus, and evolve the vision to meet audience expectations.

Systemic Approach //

Design flexible systems that ensure consistency. Identify gaps, define governance model, and plan ahead for future evolutions.