Humana
Opportunity
Reimagining Humana’s Medicare Advantage member experience is a focus for the company’s new leadership, and various areas of member touchpoints were explored and enhanced. Deep dives included prior authorization status, annual notice of change, comunication preferences, and several other distinct member journeys.
Design direction
Product design
Member/stakeholder research & discovery
User journeys
Visual design & rapid prototyping
Reimagining Humana’s Medicare Advantage member experience is a focus for the company’s new leadership, and various areas of member touchpoints were explored and enhanced. Deep dives included prior authorization status, annual notice of change, comunication preferences, and several other distinct member journeys.
Design direction
Product design
Member/stakeholder research & discovery
User journeys
Visual design & rapid prototyping
Discovery & definition
Prior authorization experience
Annual notice of change
Results
Through research and deep exploration, my team delivered comprehensive design direction and prototypes for near-term visual and experiential changes, while also imagining how a long-term innovative vision for Humana’s digital member experience and ultimately improve health & wellness outcomes for real people.
Through research and deep exploration, my team delivered comprehensive design direction and prototypes for near-term visual and experiential changes, while also imagining how a long-term innovative vision for Humana’s digital member experience and ultimately improve health & wellness outcomes for real people.
Impact
6
key experiences enhanced15+
stakeholders engaged
Available for full-time or contract engagements as a strategic design leader or principle product designer.