About— 

I’m a designer and creative director with over seventeen years in brand and user-centric experience design for global technology and lifestyle brands. As a design leader, I focus on building and maintaining high-performing teams thru service-based leadership, empathy, effective feedback and organizational advocacy.

It’s been a pleasure working with some of the best teams and brands in the world, building great things collaboratively inhouse and at agencies. This has given me a somewhat unique perspective on the process of design. One thing is clear, great teams do great work. Therefore, for me, it’s all about the peeps. 

branding and identity
brand and interactive strategy
graphic design
experience design + eCommerce
storytelling
photo and video
print design
lifecycle and performance marketing
audience engagement
product design


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Experience—

Design Director / Critical Mass
2019—

Design Director / Fitbit
2016—2019

Principal UI/UX Designer / HPE
2016

Interactive Director / Nest
2014—2016

Design Director / Google
2011—2014

Sr. Art Director / CP+B
2008—2010

Sr. Art Director / Texture Media
2006–2008