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Kyle Locke/
Design direction & product strategy/ Conceptual & rapid prototyping/ Design systems/



For over 20 years, I’ve helped companies solve complex problems with design and technology, building digital experiences and products that are always human-centered and effective. I enjoy exploring new creative processes and bringing diverse stakeholders along for the journey. My work shows a dedication to craft and deep systems-based thinking.

Contact me to learn more ︎︎︎ 


How I work

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Clarity & Purpose
Define intent through collaborative planning, stakeholder alignment and competitive audits. Develop clear briefs and evolve with new info.

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Systemic Approach
Identify existing systems, platforms & governance. Fill known gaps. Build systems to allow for maximum flexibility and control.
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Rapid Prototyping
Generate ideas and test hypotheses quickly. Push ideas with feedback and data. Rally stakeholders and build consensus.

Select experience
Mark
Featured work

Let’s build something together/

I design innovative digital experiences that build trust and inspire action, and thrive where ownership and accountability is critical to success.Available for full-time, fractional and contract engagements as a design and product strategy leader, staff-level designer or super IC.


Ways to connect:

Email ⟶
Linkedin ⟶
Capabilities & expertise

_ Design Direction
_ Product Design
_ Experience Design
_ Generative AI (solutions & workflow)
_ Product Strategy and Research
_ Design Systems
_ Rapid Prototyping
_ Figma, Claude, Adobe, Miro...
_ eCommerce & Growth Marketing
_ Motion Design and Video
_ Organizational Transformation...
...
Career highlights

Siberia – Design & Strategy Lead
2025–2026

Intuit – Group Experience Design Lead
2019–2024

Fitbit – Interactive Design Director
2016–2019

HPE – Principal Designer  
2016

Google Nest – Sr. Interactive Design Lead
2014–2016

Google/Youtube – Head of Design
2011–2014

Crispin – Sr. Interactive Design Lead
2008–2010