Helping brands turn strategic vision into innovative human-centered digital products and experiences.

2025

Humana Vision

Clinical and health & wellness digital experience, AI transformation




Opportunity

Reimagine various parts of Humana’s Medicare Advantage member experience with an focus on future-facing innovation and design, focused on the role of technology, including AI, to aide personalization, discovery, and provide maximum benefits as people navigate their individual health & wellness journey. 

Design direction //
Product design //
Member/stakeholder research & discovery //
AI innovations & vision //
Visual design & rapid prototyping //
Design systems //




Discovery & definition



Design experience









Results

My team delivered comprehensive design direction and prototypes, setting up Humana on a course of innovative digital experience and ultimately improving health & wellness outcomes for their members. Introduced an activity feed for members to orient themselves to holistic care schedules, medication adherance and task tracking keeping them focused on important milestones related to clinical needs and wellness activity and incentives.
 



Impact

4 prototypes

focused on key areas

40+

stakeholders engaged

Let’s build something together // 



Contact me

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Available for full-time or contract engagements as a strategic design leader or staff-level visual, product & UX designer.